Marketing Campaigns
17 Ways to Get Marketing Projects Done
What keeps marketing teams from reaching for the stars and succeeding? Common culprits include a lack...
ROI Guidebook
Amplitude is a product intelligence platform that helps teams around the world use their customer data...
CMO's Guide to AI for Customer-Centric Marketing
AI allows marketing leaders and their teams to quickly analyze vast amounts of customer data to predict...
2017 Customer Service Trends: Operations Become Smarter And More Strategic
Your customers have a strong opinion of what makes a company customer-centric. Customer service organizations...
Adobe Digital Economy Index - Adobe Analytics | UK August 2021
The Adobe Digital Economy Index offers the most comprehensive set of insights of its kind, based on analysis...
Truth #1 The C-Suite is just not that into you
See where the disconnect lies and discover how to bridge the gap with Sitecore. You probably already...
Manufacturers Reap Benefits From Selling Direct
Business-to-business (B2B) manufacturers today are facing greater demand for frictionless buying experiences....
Marketing in the Dark : Dark Data
The rise of marketing technology has in some ways shined a light into areas that were previously hard...
Path to Personalization: The 9 keys to driving stronger relationships
Any marketer worth their weight in leads knows the benefits of personalization—and yet, a surprisingly...
Retailers Must Seize The Marketplace Opportunity
Retailers are rethinking their eCommerce engagement strategy to respond to customers' new shopping behaviors....
Is your customer experience making an impact? Or not?
Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...
Creating an On-Demand Strategy For Your Webinars
An effective on-demand webinar program can deliver outsized benefits to B2B organisations. Not only has...
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