We analyzed data from three different sources to create the first Global Customer Engagement Review....

We've all experienced the widespread impact of the COVID-19 pandemic. From a business perspective, the...

Are your agents ready to manage voice and digital interactions in a digital-first omnichannel environment? We...

With the PSD2 and GDPR coming into play in 2018, the financial industry in particular will experience...

Our useful guide explores how activation campaigns, monetization campaigns, and retention campaigns can...

Adobe hat Forrester Consulting beauftragt, eine TEI-Studie (Total Economic Impact™) durchzuführen...

Customer expectations have increased dramatically over the past decade. Customers now expect brands to...

This whitepaper serves as a preventative measure against wasted resources, providing marketers with: Download...

Your customers have a strong opinion of what makes a company customer-centric. Customer service organizations...

The year 2020 finds the world living through a pandemic. With some exceptions, like the heroic responders,...

Digital marketing — and its importance in driving revenue — has rarely been more crucial for organisations...

Prior to 2020, customer personalisation was a nice thought. However, the global pandemic shifted everything....

Amplitude worked with Wiley Books to put together an easy-to-understand resource on using product analytics...

There's been a lot for marketers to lament in the past year—and the imminent reduction in access to...