Marketing Technology

10 Reasons to Adopt E-Signature
The way we work has changed. Modern organizations are putting together new technology systems that allow...

Reinventing sales: 5 imperatives for the future
The upheavals of 2020 created an opportunity for sales teams to rethink how they operate in a work-from-anywhere...

How to secure your business with the Content Cloud
Hope is NOT a strategy: Secure your business with the Content Cloud Seems like every week there's news...

5 Ways to Boost Customer Journeys
In order to come out on top in the marketing world, you must structure for customer centricity. But how...

Taking Your In-Person Events Digital
As any marketer can tell you, few things are as effective in the sales process as human-to-human engagement....

The Definitive Guide to Lead Scoring
Why Should I Read The Definitive Guide to Lead Scoring? Lead scoring provides sales with more qualified...

2017 State of Global Customer Service Report
Customers expect more from brands when it comes to convenience, resolution times, and agent expertise....

The Definitive Guide to Marketing Automation
Every business has one thing in common: the desire to achieve higher revenue and faster growth. But many...

The Sales Coaching Template for High-Performing Teams
There are 'random acts of coaching' and then there is high-impact coaching – the kind that motivates...

Adopting an Experimentation Philosophy
How can companies maximize their investments and take full advantage of the resources they already have...

A CIO's Strategy Framework for Disruptive Transformation
This is a whitepaper by IDG on behalf of Adobe. Today, we don't know how we will return to our workplaces,...

Eight Digital Best Practices for Procurement Professionals
Industry experts predict that successful businesses will soon become 100% digital for all transactions....
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