Delivering a great customer experience is essential in any business. It drives loyalty, customer retention...

AI allows marketing leaders and their teams to quickly analyze vast amounts of customer data to predict...

El año 2020 ve al planeta viviendo una pandemia. Con algunas excepciones, como el heroico personal de...

Today's digital fluent customers have high expectations and are the least loyal of all groups. Great...

A comprehensive insight into Marketplaces, their role in e-commerce development, their main operating...

Electronic signatures have gone mainstream. Research for this report found that the technology is now...

The road to successful, ongoing digital transformation is not so much long as never-ending. Organisations...

The COVID-19 pandemic put organisational change into hyperdrive. Businesses were compelled to move to...

In het jaar 2020 wordt de wereld getroffen door een pandemie. Op enkele uitzonderingen na, zoals de heldhaftige...

A renewed, and long overdue, focus on retention is finally here. Companies are finding success through...

Interactions between consumers and brands are increasingly playing out across a wide variety of different...

Deliver better customer experiences – even when the unexpected happens. Delivering a great customer...

Do you know when to approach your customers? What about—and maybe even more importantly—when not...

In the fast-moving digital world, even experts have a hard time assessing new ideas. Case in point: At...