An easy customer experience is the hallmark of today's most successful support organisations. That's...

In today's market, customers control the buying journey – a trend that has accelerated with the increased...

Electronic signatures have gone mainstream. Research for this report found that the technology is now...

Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

Now more than ever, an enterprise's ability to understand the needs of their customers and respond quickly...

You have bold ambitions for your sales team. You want to—and need to—reinvent productivity. But the...

The Adobe Digital Economy Index offers the most comprehensive set of insights of its kind, based on analysis...

The 2022 Digital Trends – Financial Services in Focus report explores a wide range of trends impacting...

Dark social is a significant and growing challenge that marketers need to take seriously. There is a...

Digital is the New Differentiator. Changing buyer preferences, ever-growing competitive threats, and...

The rise of marketing technology has in some ways shined a light into areas that were previously hard...

Any marketer worth their weight in leads knows the benefits of personalization—and yet, a surprisingly...

Sales teams work so hard, they can burn out quickly. It's tough when customer contacts, sales goals,...

Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...