Customer Data

Brilliant Experiences, Channel by Channel
Communicating in ways that speak to each individual customer, is what allows brands to build strong relationships....

Marketing in the Dark : Dark Data
The rise of marketing technology has in some ways shined a light into areas that were previously hard...

Are You Missing Out on eCommerce?
5 reasons why you need to go digital right now. Why? Many B2B companies have an 'if its not broke, don't...

2017 State of Global Customer Service Report
Customers expect more from brands when it comes to convenience, resolution times, and agent expertise....

How modern CRMs are tackling the top 5 marketing pain points
For sales and marketing leaders operating in today's hyper-competitive world, their CRM system could...

Intelligent Authentication and Fraud Prevention Intelliview
In this third annual Intelliview, Opus Research and SymNex Consulting provide enterprise decision-makers...

The Total Economic Impactâ„¢ Of ServiceNow Field Service Management
ServiceNow® Field Service Management is a cloud-based solution that connects field service to other...

3 Ways Emotional Connections Can Power CX
When personalization isn't paying off and data doesn't help you make sound decisions, it's time to renew...

The Foundation for Future Commerce
Customers walking into stores are trading transactions for inspiration and experiences—the convenience...

The Forrester New Waveâ„¢: Bot Management, Q1 2020
PerimeterX was named a leader in The Forrester New Waveâ„¢: Bot Management, Q1 2020. According to the...
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