In order to come out on top in the marketing world, you must structure for customer centricity. But how...

Today's digital marketers want to engage customers with offers that are based on deep customer profiles,...

There are some stressors all marketers accept as 'part of the job': starting projects with imperfect...

Following one of the most challenging years in business history, the pandemic has forced every company...

See where the disconnect lies and discover how to bridge the gap with Sitecore. You probably already...

Do you know when to approach your customers? What about—and maybe even more importantly—when not...

In heel Europa is de honger van consumenten naar digitale diensten onverzadigbaar. Hoe kunnen juridische...

Digital Transformation is the process by which enterprises adapt to or drive disruptive changes in their...

Digital asset management (DAM) systems are becoming a key part of marketing operations infrastructure....

DocuSign provides a contract lifecycle management (CLM) solution that acts as a centralised, cloudbased...

You need an end-to-end view of your content lifecycle to meet customer expectations and deliver personalized...

Why Everything You Thought You Knew about Developing a Pricing Capability is Now Obsolete The 'crawl,...

About the Guide Your guide to the mixed methodology workflow landscape. Some teams function best with...

Remote-Arbeit ist mittlerweile in vielen Unternehmenfester Bestandteil des Geschäftsalltags. Ziel dieses...