Digital Transformation is the process by which enterprises adapt to or drive disruptive changes in their...

In order to come out on top in the marketing world, you must structure for customer centricity. But how...

Dans un univers digital où chaque campagne et chaque expérience client peuvent faire l'objet d'un suivi,...

Best-in-class marketing organizations are extending their efforts beyond filling the top of the demand...

Breakthroughs in collaboration technology are helping companies of all sizes foster engagement with employees,...

Here are the key questions every marketer should ask themselves - and their stakeholders - when considering...

Digital is the New Differentiator. Changing buyer preferences, ever-growing competitive threats, and...

Business and technology leaders at companies large and small, across multiple industries, have identified...

Here's how marketers can connect with customers and prospects wherever they are, using smart data management. These...

Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

Amplitude worked with Wiley Books to put together an easy-to-understand resource on using product analytics...

This whitepaper serves as a preventative measure against wasted resources, providing marketers with: Download...

Delivering relevant, timely, personalised customer experiences is no longer just a competitive advantage...

Für Unternehmen ist es jetzt wichtiger denn je, die digitale Transformation zu beschleunigen. Dass mehr...