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A Marketer's Guide to Customer Experience

Published by: Informatica

Delivering relevant, timely, personalised customer experiences is no longer just a competitive advantage – it's expected. But many marketers struggle to make the leap to sophisticated, scalable, and effective strategy that reaches specifically targeted customers.
A Marketer's Guide to Customer Experience explains why modern technology and modern data are key to mastering today's customer experience. You will learn about:
This guide will help you start achieving the deep insights that lead to incomparable individualised customer experiences that keep customers focused on you and your brand.

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Lang: ENG
Type: Whitepaper Length: 21 pages

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