This paper picks out proven cases which can be adapted into a practical reality to make customer engagement...

Even the largest brands or digital teams may not be familiar with procurement of a digital asset management...

Technology enables companies to carry out a vast array of marketing-related tasks more efficiently than...

En la actualidad, los clientes controlan el customer journey, una tendencia que se ha acelerado con la...

B2B marketers have shifted the way they do business as digital channels become the default approach....

Industry experts predict that successful businesses will soon become 100% digital for all transactions....

71% of sales leaders don't think they can adapt their strategy fast enough to deal with change and uncertainty,...

Today's digital marketers want to engage customers with offers that are based on deep customer profiles,...

Bei der Entwicklung der Optimierungsstrategie für ihr Website müssen E-Commerce-Experten häufig mit...

Für Unternehmen ist es jetzt wichtiger denn je, die digitale Transformation zu beschleunigen. Dass mehr...

We're living in a connected world. Every screen is a window of opportunity, a chance to engage with your...

Today's organizations are starting to think of data as the new water' – not just a valuable asset,...

This whitepaper serves as a preventative measure against wasted resources, providing marketers with: Download...

There's been a lot for marketers to lament in the past year—and the imminent reduction in access to...