Learn about the five gaps that could be costing you time, customers, and profit in this digital e-book....

Frost and Sullivan recently conducted a survey of almost 500 senior customer experience (CX) executives...

How can companies maximize their investments and take full advantage of the resources they already have...

Customers expect more from brands when it comes to convenience, resolution times, and agent expertise....

Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...

Six-figure deals are complicated. There are unforeseen hurdles and countless stakeholders which leads...

Your customers have a strong opinion of what makes a company customer-centric. Customer service organizations...

More than ever, enterprise organisations need a 360-degree view of their customers to deliver the kind...

Technology enables companies to carry out a vast array of marketing-related tasks more efficiently than...

The key to accomplishing your customer-centric marketing goals is to experiment and test what works for...

Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

Forrester forecasts cloud subscription revenues to grow overall by 22% in 2016. This is a result of businesses...

Any marketer worth their weight in leads knows the benefits of personalization—and yet, a surprisingly...

As marketers, we always have too much to do and too little time. The Insight50 series is designed to...