Marketing Data
5 Tech Trends Redefining the Customer Experience
We asked analysts and industry leaders what customer engagement trends they thought were key for 2017...
Insight 50 Takeaways: Humanising the Digital Marketing Experience
As marketers, we always have too much to do and too little time. The Insight50 series is designed to...
Truth #1 The C-Suite is just not that into you
See where the disconnect lies and discover how to bridge the gap with Sitecore. You probably already...
5 Ways to Boost Customer Journeys
In order to come out on top in the marketing world, you must structure for customer centricity. But how...
2017 Customer Service Trends: Operations Become Smarter And More Strategic
Your customers have a strong opinion of what makes a company customer-centric. Customer service organizations...
Mind-blowing customer experience starts here
Now is the time to take your digital transformation in a new, more effective direction. At ServiceNow,...
Adobe Digital Economy Index - Adobe Analytics | UK August 2021
The Adobe Digital Economy Index offers the most comprehensive set of insights of its kind, based on analysis...
E-Signatures 2020: Use Cases and Opportunities
Electronic signatures have gone mainstream. Research for this report found that the technology is now...
Increase Customer Service Agility With Cloud Contact Centers
Forrester forecasts cloud subscription revenues to grow overall by 22% in 2016. This is a result of businesses...
Prove Your Marketing Worth
In a digital world, where every campaign and customer experience can be tracked, it's imperative for...
3 Steps to Marketing Success
The key to accomplishing your customer-centric marketing goals is to experiment and test what works for...
Marketing 101: Social Media Marketing in the Dark
Dark social is a significant and growing challenge that marketers need to take seriously. There is a...
Are You Missing Out on eCommerce?
5 reasons why you need to go digital right now. Why? Many B2B companies have an 'if its not broke, don't...
Building a Robust Experimentation Capability
Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...
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