Consumer Analytics

ON24 Webinar Benchmarks Report 2021
Webinars are one of the most powerful tools for creating engaging digital experiences that audiences...

Insight 50 Takeaways: Humanising the Digital Marketing Experience
As marketers, we always have too much to do and too little time. The Insight50 series is designed to...

Get up, Running and Operating With In-House Solution Experts
Creating amazing customer experiences is critical to the success of your business. But implementing the...

Pricing Brew: Rethinking the Pricing Journey
Why Everything You Thought You Knew about Developing a Pricing Capability is Now Obsolete The 'crawl,...

Power Up Your Personalisation
What they want – where and when they want it. That's what customers expect. Vast amounts of customer...

The Beginner's Guide to Dynamic Case Management
What is dynamic case management? Who is using it and how can it help you prepare for the future of work? The...

Increase Customer Service Agility With Cloud Contact Centers
Forrester forecasts cloud subscription revenues to grow overall by 22% in 2016. This is a result of businesses...

17 formas de realizar los proyectos de marketing
¿Qué impide a los equipos de marketing tener éxito? ¿Por qué algunos directores de marketing parecen...

Adobe Digital Economy Index - Adobe Analytics | UK August 2021
The Adobe Digital Economy Index offers the most comprehensive set of insights of its kind, based on analysis...

Build vs. Buy: Implementing the Right Experimentation Solution
To build and deliver products that customers love, product teams at leading enterprises such as Uber,...

2020 Digital Experiences Annual Report
2020 was a year where digital experiences, from a production and consumption perspective, were thrust...

The Speed of Change: How Fast Are You?
The global pandemic and impact of lockdown has been a massive shock to the economy and to our daily lives....
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