B2B
Survey uncovers how the top UK/I SDRs and their managers operate
Aircall, Gong, and SalesWorks ran a survey of SDRs and their managers at sales organisations across the...
Top tools to use with Salesforce
Salesforce is a customer relationship management (CRM) platform in the cloud, offering businesses a single...
Taking Your In-Person Events Digital
As any marketer can tell you, few things are as effective in the sales process as human-to-human engagement....
Mastering Retention: Product Analytics Playbook
Care about growth? Then you should care about user retention. Without retention, your product is a leaky...
The Future of Creative Experiences
About the Report Creative obstacles and opportunities in an evolving workplace. We surveyed 400 US-based...
Het handboek voor digitale werving en onboarding in HR
Als bedrijven toptalenten willen aantrekken, hebben ze moderne, geavanceerde en digitale wervings- en...
Content for Everyone, Everywhere They Go
Your customers lead busy lives. Always on the go, they're constantly changing devices and channels to...
HR's Guide to Digital Hiring and Onboarding
93% of millennials said that technology was important to them when choosing an employer. If you're in...
Eight Digital Best Practices for Procurement Professionals
Industry experts predict that successful businesses will soon become 100% digital for all transactions....
How a Cloud-native CMS Makes Content Delivery Faster and Easier
The world of content management is shifting. Real-time, personalised experiences—like receiving offers...
The right time for real-time marketing
In a climate of rising customer expectations, now is the right time to refine your use of inbound channels—it...
Reinventing work - New imperatives for the future of working
Following one of the most challenging years in business history, the pandemic has forced every company...
The B2B Marketer's Guide to Scrappy Marketing
As marketers, we can be a picky bunch. In an effort to put our best foot forward, we often use brand...
Global Trends Study
Digital experience personalization is a major priority for global business leaders and investment plans...
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