No AI or Machine Learning will ever know the customers better, than they know themselves. Many marketing...

Marketing has become a bad word. Audiences are tired of the endless spam, calls from SDRs and the onslaught...

Digital experience personalization is a major priority for global business leaders and investment plans...

Marketing automation has become a must-have for modern marketing teams. And as a platform that streamlines,...

An eMarketer report estimates that 9 out of 10 B2B companies in the U.S. are now using digital content...

44% of iOS users and 91% of Android users opt in to push notifications, making them the #1 external channel...

We asked analysts and industry leaders what customer engagement trends they thought were key for 2017...

Today's brands are entering a new era of customer engagement. The swift digital transformation spurred...

The seriousness of life during the pandemic has taken its toll. Tired of the mundane and familiar, people...

How can companies maximize their investments and take full advantage of the resources they already have...

Delivering relevant, timely, personalised customer experiences is no longer just a competitive advantage...

Electronic signatures have gone mainstream. Research for this report found that the technology is now...

In just a few short months, the global COVID-19 pandemic has disrupted the way we work and live. Organisations...

The global pandemic and impact of lockdown has been a massive shock to the economy and to our daily lives....