Adobe commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine...

As marketing organisations become more technologically driven, digital asset management (DAM) systems...

Branche-experts voorspellen dat succesvolle ondernemingen binnenkort alle transacties 100% digitaal verwerken....

Remote working is now widely recognised as part of the way businesses operate. According to a 2019 report...

Customer expectations for the combined brand experience are higher than ever. This puts more pressure...

In 2020, organizations that sell to other businesses have had to rapidly change their go-to-market models....

As marketers, we always have too much to do and too little time. The Insight50 series is designed to...

Forrester forecasts cloud subscription revenues to grow overall by 22% in 2016. This is a result of businesses...

During a time when companies are racing to turn their physical events into digital experiences, marketers...

Let's face it. We're all facing burnout right now. The same old marketing routines are sapping your energy...

En la actualidad, los clientes controlan el customer journey, una tendencia que se ha acelerado con la...

Electronic signatures have gone mainstream. Research for this report found that the technology is now...

Why businesses are consolidating use of a single support solution for both customers and employees. The...

What is dynamic case management? Who is using it and how can it help you prepare for the future of work? The...