In order to come out on top in the marketing world, you must structure for customer centricity. But how do you go about creating the stepping stone...

With the PSD2 and GDPR coming into play in 2018, the financial industry in particular will experience major changes.
Although these two regul...

Utilities leader Nuon (Vattenfall) switched their marketing strategy from channel vision to one-to-one personalization using the Relay42 data manag...